Tuesday, April 4, 2017

What Is Verizon Promising With Its New Oath?

Verizon on Monday confirmed reports that it will rebrand its AOL and Yahoo businesses under a new entity called "Oath." AOL CEO Tim Armstrong delivered the message via a tweet. The rebranding is part of a plan to reinvest millions into the legacy digital content companies with the aim of creating a major new platform. The "Yahoo" and "AOL" names will not disappear, but their operations will continue under the overarching Oath brand, Armstrong later said in CNBC and Fox Business interviews.

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